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The role of automotive advertising agencies is changing along with the auto industry that they serve. It is important for automotive advertising agencies to educate themselves and their auto dealer clients about their changing roles in a consolidating auto industry that is shifting onto the Internet Super Highway vs. local car rows.

Problems and solution shared at real world venues in the auto industry are having an impact and the slow shift to the new pull/push world of the consumer driven Internet is becoming more obvious. Similarly, a growing number of online social networking communities are also all helping to spread the word and their timing couldn’t be better.

The only constant in the auto industry is change. Of course human nature is also a universal constant, but since that is the fuel that powers most change in the auto industry it must be factored in and considered by automotive advertising agencies who can now look to consumers for the answers.

Radio, T.V. and newspapers are no longer the media of choice for today’s Internet savvy consumers. B2C messages online are filtered out in favor of C2C conversations in social networking communities that now dot the landscape on the World Wide Web. Automotive advertising agencies must reinvent themselves as the resource that auto dealers rely on to navigate them onto the Internet Super Highway because that is where their customers are.

Keeping ahead of new technologies and applications that integrate selling processes between the real and the virtual world showrooms and inserting auto dealers into the conversations that make up the online marketplace must be job one for automotive advertising agencies who wish to serve their auto dealer clients in today’s challenging auto industry. Radio, T.V. and print production has a shrinking role in an automotive advertising agency’s tool box and leveraged online production resources will eliminate them altogether in the near future. Similarly, agency commissions earned from conventional media analysis and placement are being absorbed into the media providers as value added services for their auto dealer advertisers. At the same time, automotive advertising budgets are being shifted to online digital marketing platforms with more verifiable sourced R.O.I. that is far superior to conventional media. The writing is on the virtual wall and automotive advertising agencies must either read it, write it or accept their diminishing value in tomorrow’s auto industry.”

The Internet has empowered consumers to bypass auto dealers and even their most strategically placed marketing message in favor of online information resources that are not dependent on automotive advertising agencies or auto dealers for their content. Initially, third party aggregators captured online auto shoppers attempting to avoid real and virtual world auto dealerships by collecting inventory from hundreds of auto dealers anxious to get their inventory in front of today buyers for new and pre-owned vehicles. Consumers quickly realized the limitations of looking at vehicles in this kind of dealer-centric platform and the technology driven evolution of online marketing platforms soon provided more consumer-centric solutions.

Auto dealers are now able to monetize social media with features that invite car shoppers to share their vehicle selections with their online friends and family to assist them in their car shopping experience. These C2C conversations pushed to Face Book and other social networking communities replace previous unsuccessful attempts by automotive advertising agencies to post B2C messages on the same social media platforms. Automotive advertising agencies need to know about sites that offer a variety of free services and a way to earn a seat at the social media table More relevantly, they need to tell their auto dealer clients about them to justify their agency fees!

Other technology driven applications automotive advertising agencies need to tell their auto dealer clients about that will allow them to sell more vehicles and service for less money and with less staff include dealer hosted personal web sites for their staff, dashboard tools that integrates telephone and SMS text messaging for more comprehensive and cost effective follow up, automated video production platforms that converts the pictures on an auto dealer’s website pushed onto the search engines with Facebook applications that allow an auto dealer to display their entire inventory on a non-offensive tab within the customers Face Book page, customer interaction platforms that allow online shoppers to initiate a two way video conversation from within an auto dealer’s website that can accommodate a turnkey online transaction without having to drop the glass wall that empowers online shoppers to move forward in the negotiation process and appraisal tools which provide site visitors with NADA sourced values for their trade-in while selecting suitable vehicles from the auto dealers online inventory to find a car to replace the one that they are selling.

Any one of these new online conversion and marketing tools can develop a superior R.O.I. to even the best written and placed conventional automotive advertising messages and/or online digital marketing campaigns. These technology driven solutions and their importance to automotive advertising agencies are needed to justify their agency fees to their auto dealer clients in today’s consolidating auto industry. Many automotive advertising agencies still operate under the assumption that if they bring enough bodies to the front door then they have earned their fees. In today’s consolidating auto industry; not so much!

Reduced sales volume and profit margins coupled with increased expenses demand that automotive advertising agencies must increase their areas of responsibility to include internal selling processes using systems to increase efficiencies across all departments in an auto dealership in both their brick and mortar facilities and their newly developing virtual showrooms. You have to be in it to win it and for the foreseeable future the game is being played on the World Wide Web. The most active lanes on the Internet Super Highway are those that lead to social networking communities that share information between automotive advertising agencies and auto dealers as much as they do for their customers.

Philip Zelinger is a former auto dealer principal with an earned reputation as a nationally recognized automotive advertising expert specializing in the technology sector. His philosophy that a rising tide floats all boats motivates him to listen and learn so he can presume to teach. To that end, Philip shares best practices on the respected automotive advertising resource networking portal — http://AdAgencyOnline.Net — as well as the blog talk radio station featured on the site — WAAOL, All Automotive Advertising News All The Time — http://blogtalkradio.com/adagencyonline.

For a complimentary consultation on your automotive advertising needs, or to share your wisdom and insights with the online automotive advertising community hosted by Ad Agency Online, L.L.C.. vist the portal and contact Philip Zelinger directly. To quote Philip, “Help is only a click away because — after all, what are friends for!”

Anyone who plans to acquire snow skiing gear in the near future should consider the following paragraphs. After all, the advantages of quality gear can have a huge impact on your overall enjoyment level, and may keep you safer in the process!

This article was written as a resource for those who are seeking information on various snow skiing gear items and how they can benefit from them. After reading this article, everyone should have a better understanding of what to look for in snow skiing gear.

Skis and Bindings Are Essential Pieces Of Snow Skiing Gear

It’s not an exaggeration to say that there are thousands of possible ski/binding combinations available on the market. The staggering number of options make it essential that you seek out qualified help when making a purchasing decision. A well-qualified expert in a reputable retail establishment can make sure you end up with the gear that will protect your body while allowing you to have fun while skiing.

Boots Are Also Important Snow Skiing Gear

Anyone who has experienced the thrill of skiing understands the importance of well-fitted boots. These marvels of technology will help to reduce the tremendous pressure that skiing places on your ankles. In addition they should be designed such that the capture and retain your natural body heat so that your toes stay toasty warm.

A quality boot will include a hard outer shell for maximum protection. The buckles should offer excellent tension control for an improved fit, and the liner should be replaceable so that they can be washed, and replaced when they lose their effectiveness.

Don’t Forget The Poles:

Of all the snow skiing gear that we’ve discussed in this article, ski poles should be easiest purchasing decision to make. After all there are not nearly as many choices and options available for your typical pole, so the choice is quite as bewildering as buying skis. But make no mistake, they still play a critical role in your skiing experience. They, more than any other piece of your snow skiing gear will help you to prevent falls by providing critical balance assistance.

We think there is nothing better than a day on the slopes. Millions of people agree with us, as proven by the number of skiers who take part in the sport. Unfortunately there are many participants that find themselves in the hospital, having suffered an injury that (most likely) could have been avoided with the use of better gear. It is our goal to help you avoid a similar fate.

More can be found on this subject by clicking here: Snow Skiing Gear [http://snowskiinggear.net/]. Anthony Cudjo has a website dedicated to aficionados of skiing, snowboarding, and all other forms of outdoor recreation. You’ll find information to improve your performance, and help you avoid injury in the process!

Have you taken up hiking as a new form of family recreation?

Are you a serious hiker that spends hours on challenging trails?

Do you want to find a way to become more involved in hiking

across the nation? Hikers of any background will want to check

out the “American Hiking Society”. This society is an alliance

of local hiking clubs and provides a wealth of resources and

activities for hikers of any background.

They have a bounty of events to choose from including National

Trails Day and Winter Trails Day. Thousands of trail events are

held across the nation in June and January encouraging hikers to

get involved in conservation and other hiking activities. For

example, during the Winter Trails Day hikers can learn how to

snowshoe, cross country ski, and many other winter activities

along the hiking trails. It is a great way to meet up with

fellow hikers and experience the richness and fun of hiking.

Hikers can also participate in volunteer vacations, jobs, and

internships. During 2005 they planned 1-2 week volunteer trips

where hikers can lend a hand in building footpaths, cabins, and

shelters. Hikers will not only be able to bond with their

fellow hikers, but add value to the beauty of the hiking

experience for others. It is a learning experience that is

priceless.

Do you hike because you are trying to increase your fitness?

The American Hiking Association has found the hiking trails just

for you. They have identified the top ten “fitness” trails all

across the country. These trails are sure to give you a great

workout. Plus, you can skip the confines and boredom of your

regular gym workout. The majority of the trails are situated on

the East and West coasts. A trail overview including length and

terrain are provided. This will help you to get started on your

fitness hike.

Want to find other hikers in your area? Looking for a local

hiking club to join? Not sure where to look? You’re in luck

because the American Hiking Association offers a national trails

directory from which you can find a hiking group near you.

Contact information for local hiking clubs is available on their

website.

Need new hiking gear for your next trip? Searching for a book

on trail information? The American Hiking Association has a

hiking store with gear, maps, guides, and trail tools. Best of

all, if you become a member, you will receive a discount on your

purchase. A portion of you purchase will be set aside for trail

conservation. Skip searching around piece meal for hiking gear

and head to their online hiking store that will have everything

you need.

The American Hiking Association is a one stop shop for all your

hiking needs. Become a member today and boost your hiking

experience. Connect with local hikers, volunteer, and become

involved in the hiking community. For more information and how

to join, check out their website at http://www.americanhiking.org/

Monica Marty is a hiking fan and the webmaster of http://hikingtrailfinder.com/ where you will find a directory and information on Hiking

How to positively handle almost any child throwing a tantrum and have them all smiles within 60 seconds.

To fully understand why tantrums occur and how to reslove them quickly you should read the entire article. 22 years of teaching guitar to children and adults has taught me far more than I would ever have imagined. Most of all I have learnt much about how both adults and children learn and interact. This article will cover some of my findings and will be focused on tantrums. To help present you with as much useful information as possible I would like to use as many examples of real life situations that I and teachers face every day. By using real life examples I believe you will be able to relate your situation and see how I and others overcome each challenge in a positive way.

Firstly let me say that working with children is a skill. Our knowledge of children comes mostly from our own experience which has been passed down from our own parents, relatives, friends and society at large. As with any skil if you were lucky enough to be surrounded by good teachers and mentors as a child might advice may be obvious to you but for the majority of us it is something we need to learn. Although the skill of parenting and teaching initially require the same skills teaching a child and parenting a child are not the same thing.

Children are not adults

Children are not that much different to adults but they are different. We need to understand the differences when working with children. If we treat children as little adults frustration may be the result. Would you give a 4 year old the keys to the car and expect them to know how to drive? Silly question I know yet many adults expect young children to respond and behave like an adult. We have all seen and perhaps been guilty of yelling at our child for not behaving while out and about. We say things like. “Stop that. How many times have I told you not to…..” We get frustrated because our 4 year old seems to be ignoring our requests. So we must firstly remember children are not adults.

Different yet the same

Of course there are differences between each individual child but we are of the same species. So as with any species there will be many responses to stimuli that are the same. There is also learned cultural and social behaviour along with genetic factors. Most of what I will talk about will apply to the large majority but may not work in certain situations with certain individuals. Some children have learning disabilities that are outside the scope of this article.

Adults are teachers

We are all good at teaching children to some degree. Children look to adults for information on how to act and respond to situations. So whether you like it or not if you are around children you are teaching them. Children learn from our behaviour more so than our words. You only have to see how little boys want to grow up to be like their Dad or little girls want to dress up like Mum. My 4 year old nephew expressed to me on a recent visit how he wants to be a truck shiner when he grows up. “A truck shiner” I said. What do you mean? It turns out his Dad is a truck detailer. But this act of following adult behaviour runs very deep. Children can and will adopt many of your behaviours. So here is my first suggestion.

Start with yourself.

Be the person you hope your child will grow up to be. Don’t tell them to be a certain kind of person. Be THAT person yourself. Live by example. Let me give some examples;

Diet – If you eat a certain diet your child will most likely follow you. How often do we hear people say “My Mother’s cooking is the best”.

Smoking/Drinking/Gambling – Children of parents who smoke, drink or gamble have a greater chance of adopting the same habits themselves.

Career – Children will often take up a similar career to a parent or in some cases will take up a career related to an interest or passion one parent has. I have played guitar professionally since I was a child and this stemmed from my Father’s passion for guitar even though he didn’t play himself until later in life.

Health – We often end up with similar levels of health as our parents not so much because of genetics which is of course a factor but largely because we follow the eating and lifestyle habits of our parents.

Stress – A great example I see so often is that of time and money issues that lead to high levels of stress. As adults we find ourselves often trying to make ends meet. This leads to stress.

I have been teaching guitar for more than 20 years and I often hear from parents that they would also like to learn guitar but they are simply too busy. This would be okay if they are busy doing what they love. The problem arises when they are busy doing what they apparently ‘have to’ to make ends meet. If you find yourself in this situation then it is important to realise you are teaching your children to follow. Ironically parents will often be working hard so their children don’t have to.

There is a famous song called ‘Cats in the cradle’. The song lyrics describe the life of the writer and his relationship with his father. There are basically two sections to the song. The first part describes how as a young boy his father was always too busy but promised him they would spend time together soon. Soon never came. When he grew up and his father had finally retired the father was ready to spend time with his adult son but the tables had turn. The son had become like the father and was now too busy to spend time with his father but always promising they would get together soon. This was a very sad account of a father and son but not uncommon.

The list goes on and the evidence is undeniable. The argument of nature verses nurture is not one that needs to be won because we are all aware that both play a role. The good news is the nurture side is in our hands.

The mind of a child

This is a tough one for most adults because we forget what it was like to be a child. We are not children and therefore cannot see the world from their perspective. Even if we could remember it is only a memory of our own childhood and not our present reality. Many adults try to teach children as if they were adults. Teaching a child as if they were an adult just doesn’t make sense to them. Teaching children requires an understanding of how children think and respond.

Children respond to repetition

The adult mind is looking for new experiences. Most adults will watch a movie or a TV show once maybe twice. A child can watch the same movie 100 times or more. I can have a running joke with a child for months. The same joke would not be funny to an adult after the third time. The trick is to use repetition to your advantage. Let me use an example. If you want to teach your child to count you only need to make up a game that involves counting and do it everyday for fun. Your child will learn to count in record time. The biggest challenge for music teachers of children is often parents. Teaching children music requires playing the same song hundreds of times. For parents this drives them crazy but children are happy to do it again and again. A common request from parents is ‘Can my child learn a new song?’

Children need rules

Everything is relative. The world seems to shrink as we get older. To a baby the world is not even comprehensible. Their world consists of their home, the car and maybe the local shopping center. As they grow their world expands. Perhaps as they begin to walk their street and the local park become their world. When they enter school the suburb becomes their world. As they age the city, country and beyond become their world. For this reason their imagination of the outside world begins to run wild. A child needs to know their world is in order and the adults in their world control the events for the most part. A child who lives in a world without limits and boundaries becomes insecure. This can be a difficult concept for adults to understand. Especially adults who feel there were too many rules during their own youth.

Children seek security

Children need to know who is who in a given situation. They work out who are the adults and who are the children. Their natural instinct is to seek security. This is perhaps nature at work. Children are the most vulnerable and need to be aware of all possible threats. The problem is they still don’t know the real world. Much of the world comes from their imagination. Adults have a much better understanding of what is real. Adults can defend themselves for the most part and their understanding of possible threats is reasonably clear. Children rely on adults to be their protectors and connection to the unknown outside world. Adults provide the security or not as the case may be.

Who is the boss?

Adults often seek approval from children so will often begin by befriending a child. This is fine if there is a protector present but if you are in charge of the child the situation will be very different. The child will at some point begin to test you. They want to see if you are in charge. They will use various strategies to see if you are up for the job of protector of their universe. Here are some examples;

Cheeky or rude comments – They know which words or phrases overstep the mark. By overstepping the mark they can see how you react. If they get away with it they will take it further.

Argumentative – They will debate you. Again testing the boundaries.

Tantrums – Many children know that tantrums will get them what they want because adults want to avoid a scene. If it works once they will do it again and again and again.

Children react to adults

Some adults like to believe that children are good or bad and we adults have no control over them. This is especially true when they are other people’s children. I often hear teachers say things like ‘That child is a nightmare and impossible to work with’. The teacher dismisses the child as a problem child and places them in the too hard basket.

Many teacher’s will claim that the student or parent is fully responsible for their behaviour. They do not realise that the child’s behaviour is very much in their control when in their care. This is not their fault because very few teachers or adults for that matter are trained in child behaviour. Teachers may know the information they wish to share but child behaviour is a very different subject. In effect a teacher of children must know two things. How to control child behaviour and of course the subject they are teaching. Being a guitar teacher in my case I began at age 19 years with a knowledge and skill of guitar but with no real understanding of how to control child behaviour.

Adults who were forced

This is a common issue for many adults. I use the example of the child who was forced to learn piano as a child and hated it. They grow up and look back on the whole experience as a very dark period in their childhood. But there is a misconception here. They believe the problem was being forced to learn something they did not want to learn. I believe the problem has nothing to do with the fact they were learning to play piano and has everything to do with the negative emotions attached to the events of that time. Their parents were most likely not presenting the whole experience in the right way. This resulted in family feuds and a lot of bad memories. The way it usually goes is parent decides to enrol child for piano lessons. Child is happy to go along for the ride at first. Parent is spending money and therefore wants results. Parent tells child to practice. Child doesn’t want to practice. Parent gets angry. Child gets upset. The rest is history.

So where did this all go wrong? There is a critical point in this process that makes all the difference between a child who practices and one who does not. When a child begins to learn the parent must set up the routine. A child will rarely establish routine practice by themselves. Think of it like teaching a child to take a bath or get dressed or clean their teeth or make their bed. The key is consistency. Parents are often not consistent about their child’s practice. As adults very few of us would allow our children to go a week with out cleaning their teeth or taking a bath. I cannot ever remember someone complaining about how their parent’s forced them to clean their teeth or take a bath. Reason being, they were consistent.

Human behaviour is predictable

Let me use dogs as an example. Put almost any dog in a car and wind down the window and they will stick their head out of the window. Why? Because that’s what dogs do. Go to a movie or a concert and most people will aim to sit about half way back and in the middle of the row. They are trying to get the best position of course but still it is predictable human behaviour. Fact is we humans as with all animals are predictable. Children are of course very predictable but what is even more predictable is the way parents or adults respond.

Predictable child behaviour

So children seek security. They do this by testing the adults who are protecting them. They test adults by pushing the limits. If a child is able to push the limits and get away with it they enter new often unexplored territory. This makes them feel insecure because there seems to be no boundary. They will continue to push the boundaries until they find the limit. Let me use crime as an example. What we class as crime is only a crime if society says so. In one country what is consider a crime may be regarded in another country as acceptable. If a child learns to steal at an early age without consequence it is likely they will continue. The reason most of us are not thieves is because our parents and society in general make it very clear that stealing is not acceptable. So with behaviour so predictable it is very easy to get children to act and behave in a positive way.

The magic of consistency

Humans thrive on consistency. Many of the most successful human endeavours are the result of consistency. Think of Olympic athletes who consistently turn up for training or students who consistently study or business people who consistently open their doors. The list goes on. Consistency is actually part of human survival. Consistency allows us to see what is predictable. Our chances of survival increase if we know what is predictable. Even animals respond to consistency. The behavioural scientist Pavlov show this with his famous experiment. He rang a bell just before giving the dog food. After several times the dog began to associate the bell with food and would salivate before the food even appeared. By creating a consistent relationship between the bell and food the dog would behave in a predictable way. Children respond to consistency. If you want a child to do anything then do it consistently. Set up the routine and their behaviour will become predictable.

Children with learning disabilities

There are of course always exceptions. Some children will have learning disabilities such as autism or ADD that are simply out of your control. In this case you should do as much as possible to research and learn about their condition so you can find the best strategy for teaching them.

Working with ADD – The most common challenge teachers will come up against is ADD . I have had many students over the years with varying degrees of ADD. I would go as far as to say we all have some degree of ADD. Children with serious ADD will not be able to focus for any length of time. This affects their ability to learn. If say their concentration span is 2 minutes any concept that takes more than 2 minutes to explain will be lost. I like to keep things simple. I use a two pronged approach.

Work at increasing their concentration span – Let’s say they have a 2 minute attention span. I set their goal at 3 minutes. I make a big deal of it. Clapping and shouting out “Hooray!” when they make it to 3 minutes. This slowly increases their concentration and in most cases works. If it fails you need to focus more on option 2.

Work within their concentration span – If it’s 2 minutes give them exercises or explanations that can completed in 2 minutes. Break everything down into bite size pieces.

Bringing out the best in children

What we want for any child first and foremost is a sense of security. All children come with a history but the end result if you use the correct strategies is a happy child who is more than willing to learn. It does not really matter what the history of a child is because you cannot change the past. You need to work at giving the child a sense of security when they are with you. I have a simple strategy that works almost every time. This strategy requires you to be patient, consistent and confident. The reason it works is simple. We are human and humans respond to certain situations much the same.

The strategy for optimum child learning

This strategy will be so simple you may find it difficult to believe but I guarantee you it will work on most children.

Be consistent – Let’s say you want a child to go to bed at 8pm on the dot every night. Do it every night at the same time. Have a set routine and DO NOT waver. Regardless of how much they fight and cry and scream at 8pm it’s off to bed.

Acknowledge good behaviour – All children want to be noticed. If you make a big deal and respond positively to good behaviour (E.g. going to bed at 8pm) they are more likely to want to do it again.

Time out – When children misbehave and resist your requests you need to give them time out. Time out is often necessary when a child is use to getting their way. In other words they are use to winning.

Tantrum time

So far I have given you an understanding of how children think and respond to a range of situations. Now it is time to tackle the big one. Tantrums. A tantrum is just extreme behaviour. A young child is not physically capable of doing much else. Almost all children discover the tantrum at some point. For the child a tantrum is often initially a build up of emotions. They begin by wanting some control over their situation. When they are unable to get control they get frustrated. The frustration usually comes from the fact that they believe the object of their desire is just out of their reach. Imagine there was a cake sitting on a kitchen bench and it was just out of their reach. At first they try to stretch out their arm but once they realise it they cannot grab it they will become frustrated which leads eventually to an emotional outburst. Once you give them the cake they instantly stop and are all smiles. But this unfortunately is not the result we are looking for. What we want is for the child to stop instantly without receiving the cake. We want them to deal with this emotion in another way. If the cake becomes the diffuser they are heading for a difficult adulthood. So let us begin with the strategies for avoiding tantrums without the need for cake so to speak.

Time out

Time out is an interesting one. It is a very predictable human behaviour. Time out must be done correctly. In most cases it needs to be demonstrated because it is mostly in the delivery. If you are not serious about your delivery children will quickly pick up on the fact and it will be ineffecteive. The whole idea is the child must know they will not win so they may as well deal with it and play by the rules. If a child knows there is a boundary that cannot be crossed they will soon give up. Conversely if a child knows they have a good chance of winning the will persist to the point of a tantrum.

A typical example of a child tantrum

I will use a fictional child named Mary. Now Mary is out shopping with Mum and has spotted the ice cream shop. The conversation goes something like this.

Mary – “Mummy I want an ice cream”

Mum – “Not today. May be next time”

Mary – “No I want an ice cream now”

Mum – “I am sorry Mary but you can’t have an ice cream now. How about we have a look at the book shop”

Mary -”No! I hate books. I WANT an ice cream. If you don’t buy me an icecream I will get very angry”

Mary begins to get upset and angry. Mum does everything she can to try and distract her and calm her down but Mary is getting more and more worked up and begins to cry and even scream. Mum also is getting frustrated and even a little embarrassed.

Mum – “Stop it Mary. You are embarrassing me. I am sick of your screaming. You always do this. You always want to get your way missy. Well not his time. If you don’t stop it we are going home now”

Mary continues her crying and screaming and Mum realises the only way to stop Mary’s behaviour is to either give in and buy her an ice cream or drag her home kicking and screaming. Either way is a bad result.

There is a better way.

First of all remain calm. Depending on the age either pick them up or hold their hand and take them to any place where they can stand safely. Ask them to remain there until they are ready to behave. Walk away but stay within sight. Now just wait a few minutes. Keep your eye on them but avoid eye contact if they are looking at you. After about 2 minutes walk back and crouch down to their level and ask them “Are you ready to behave?” At this point they will either be ready to behave or they will need more time. If they need more time say “I will be over there when you are ready” and walk away again. Three times if necessary. Finally when they back down ask them if they understand what they did wrong and ask them to apologise.

The routine should be consistent each time. This is a time out process. Time out for a child gives them a chance to deal with their emotions. You are literally teaching a technique to calm themselves down when they get upset. You are also teaching them that throwing a tantrum will only ever result in them getting time out. You send them a clear message that when they are with you they need to act and behave with respect for your rules.

When you master the above technique children (especially young children) will literally go from a tantrum to a happy child within a minute or two. I will do this with children I am working with an their parents think I have performed some kind of magic. It’s no magic. A child’s behaviour is simply predictable most of the time.

I hope this article has been informative. Remember it is action that is required. Please come and visit my blog for more proven strategies on working with children either as a teacher. http://howchildrenthinkandlearn.blogspot.com/

If you have any questions or need advice on working with children please feel free to contact myself at g4guitar@bmpmusic.com.au

David Hart has been teaching guitar for over 20 years and playing since 1980. David’s experience with young children is extensive. David now owns and operates a chain of guitar schools across Sydney. David also advises many other music schools and teachers on how to work with children in terms of learning music. In the field of guitar education there are few teachers how would have more real life practical experience than David. David’s key to success is what he calls his research approach to teaching. This means he treats his lessons like a research project constantly looking for what works verses what does not. This research also includes keeping up to date on the findings from around the world. David’s gift is simplifying what he knows so it can be applied and understood simply and easily. To contact David please feel free to email him at g4guitar@bmpmusic.com.au

What? A “Pet trust”? Pets as our “children”? We are supposed to consider including our pet animals – dogs, cats, birds, etc – as “family members” and “loved ones” who should be covered in our testamentary trust or will and our estate planning? Aren’t these just mere “animals”?

Well, not quite so any more these days!

Americans own a huge number of pets, including about 68 million dogs and 73 million cats, according to a 2000 estimate by the American Pet Products Manufacturers Association. What is even particularly fundamental, however, from the sociological standpoint and the transformation of the American society, is this: That for a great many Americans, and a growing number of them, their home pets are now considered a bona fide “member of the family,” and not just “animals” any more.

An October 1999 survey by the USA Today newspaper, for example, found that more than 66% of American pet owners said they consider their pets “a member of the family.” In a more recent survey by the American Animal Hospital Association, a whopping 84% of American pet owners were reported to think of their animal companions as being their kids.

In deed, a more telling indices of the dramatic evolution of the pet from mere ‘animals’ towards the highly exulted status of a ‘family member’ in the American society, is the general attitude of the pet owners towards their pets and simply the way they treat, regard and relate with their pets. For example, according to surveys, some 79% of pet owners allow their pets to sleep in their beds with them, while 3% of them even count pets in the number of IRS withholdings they claim for tax purposes. The evidence is simply astounding: 50% of American pet owners talk “baby talk” to their pets; 37% of them carry a picture of their pets in their wallets; 27% of them include their pets in their testamentary trusts or wills; while 8% buy health insurance for their pets. There’s more. Nowadays, the “custody fights” over pets among divorcing couples who own pets, are among the most hotly contested issues in divorce proceedings; pet owners now throw lavish wedding and birthday parties for dogs, cats, and other pet animals, more adults today have pets than children, and so on and on.

Summed up simply, just about all those kinds of special rights, privileges and actions that have traditionally been reserved for and directed towards protecting and caring for human children, are, today, now used to protect and care for pets, as well. In other words, gradually but surely, there is now in the American society a new and increasingly significant kind of “family members” and “children.” It’s called the NON-human or pet animal family members and children!

And that brings us to this major question: how has the American law evolved in response to this developing new sociological reality in the American society? In terms of providing our new-found pet animal “infant children” the essential legal rights, care and protections as would be fitting for our human “infant children”? Suffice it simply to say, that a new specialized area of law has developed in the American jurisprudence pertaining to this issue. One significant aspect of it is what is known as the “pet trust” law. In point of fact, the American pet owners have for centuries expressed concerns and interest in establishing an estate plan for their animals in the same manner as people plan for their spouses and children, but that general impulse had for so long been resisted by the State legislatures and the Courts based on one legal rationale or the other. However, beginning in the 1990s, under the guidelines established by the National Conference of Commissioners of Uniform State Laws, State legislatures (at least 40 of them as of 2006) and the courts have adopted laws which address precisely those concerns and now permit the creation of trusts specifically for the custody and care of designated pets and their offspring in times of the incapacity or death of their owner.

Basically, with a legally valid ‘pet trust,’ you (the pet owner) can make specific provisions as to the care of your pets in the event of your disability or death, and provide for a reliable caretaker and funding arrangement for the pet all of which will be legally enforceable by the courts. Thus, with the “pet trust,” a relatively recent estate planning tool applicable for pet animals, you can assure that in the event of any such emergency, your pets will not likely wind up in the shelter or pound somewhere awaiting euthanasia, but will be taken into a safe home and will be properly cared for by a responsible, caring caretaker.

Affordable self-help dog, cat, pet estate planning [http://www.EstatePlanAndTrustforPets.com/index.html] pet’s future pet trust and will [http://www.EstatePlanAndTrustForPets.Com/id73.html]

Fly-fishing has gained a great popularity over the years as a relaxing sport. The thrill of luring the fish, catching it and having it for lunch or dinner or simply the soothing sounds of running water in a stream have made fly fishing an experience to remember, for the young and the old alike. The fly-fishing experience is complete only if you have the right kind of fishing equipment.

The most important fly-fishing gear is the fishing rod. Fly fishing rods were originally made from flexible but sturdy wood. Later on, bamboo rods were introduced and these became the standard fly-fishing equipment. Bamboo was treated and reinforced to make the best quality fly fishing rods. Presently, due to advanced technology, fly-fishing rods are manufactured from carbon fiber or fiberglass. The fly fishing rod is similar to a normal fishing rod, only it is a little heavier. The weight factor gives a clean and smooth cast to the fishing pole. The smoothness of the cast can vary from pole to pole. A sturdy and heavy fishing pole is an essential part of fly-fishing equipment.

The reels used in fly-fishing are bigger and heavier in comparison to the normal fishing reel. They have a distinctive design and are much more durable compared to the normal fishing poles. Fly fishing rods and reels work together and one must consider their compatibility to each other at the time of purchase. They have to work smoothly together. Finding the suitable reel for the fly fishing rod is of utmost importance.

The third component of the fly-fishing equipment is the replicated fly. Flies are designed to lure the fish and specific types of flies are used to lure a particular species of fish. Hence, the most important aspect of fly-fishing is to consider what type of fish you want to catch. Choosing the right kind of fly is the most important aspect of fly-fishing equipment. The other important item in the fly-fishing attire is a good set of rubber waders that will keep you warm and dry in the cold waters.

Purchasing the right type of fly-fishing equipment is a challenge. However, it adds to the fly-fishing experience and therefore worth the extra effort it takes to procure the best of fly-fishing equipment. With a little practice and the right type of fishing gear, fly-fishing can be a very relaxing and enjoyable sport.

Abhishek is an avid Fly Fishing enthusiast and he has got some great Fly Fishing Secrets up his sleeve! Download his FREE 93 Pages Ebook, “How To Become A Fly Fishing Pro” from his website http://www.Fishing-Masters.com/95/index.htm. Only limited Free Copies available.

Ever thought of starting your very own fashion business? If you answered yes, try and buy wholesale clothing before beginning your business. Buying real wholesale clothing which are branded or not branded, can provide you with great price leverage and you can resell in your online store for large profit margins. Purchasing wholesale clothing can provide you with multiple benefits as a businessman. Businessmen who buy wholesale clothing and resell them at a cheap price can amass massive profits from their online clients. The reason being because they can get their products at a very low prices.

With today’s economy, many of us select inexpensive clothing to economize for other critical purposes. You can exploit the poor economy by selling inexpensive clothing. You can put up an one greenback store where all items of clothing can be sold for a greenback. This store can truly give you high profits if you do it properly. To achieve success in the clothing business, you need to first search for wholesale clothing dealers that offer great refunds for their products. If you found one, you must first have a look at their products to guarantee the quality. Also, ensure that the garments designs are what people are searching for. A way to try this is to base your search on what you see in the streets.

Work out what garments designs folk likely wear. It’s also a good way to have a look for designs that famous personalities wear. Remember that actors or actresses are trendsetters ; many folks would actually need to repeat how their favorite actor or actresses dresses. It is up to you to establish what sort of clothing you can buy from wholesalers. You may either buy mens clothing, ladies clothing, kid’s clothing or the entire thing for you to resell them at a much cheaper cost. there are lots of other businessmen in this business. Possibilities are, you have many rivals in this business that have the same concept as you. The only way to fight against them is to sell cheaper garments. Find a wholesaler that sells garments less expensive but has great quality and has designs that people need to purchase.

Another plan to struggle against other clothing businesses is to have a promo of buy one, get one free. With wholesale clothing, this is possible. You are able to afford to give away one clothing for every acquisition thanks to the inexpensive cost of taking your products. Be certain that you’ve got the numbers right before making this offer. Wholesale clothing appeals to most everybody. The idea of buying clothing at the lowest possible wholesale costs implies that we will buy twice as much. Well it truly doesn’t work that way. Purchasing clothing wholesale is held back for merchants with seller’s licenses.

Now you might imagine that you are purchasing women clothing wholesale or childrens clothing wholesale thanks to the advertising put before you, but it is actually not. Factory outlet malls give you the belief that you are buying products straight from the factory at wholesale costs. Wholesale clothing manufactures do have factory outlet stores, but they’re not selling product at wholesale costs. After all they’re leasing premium store space and paying a sales staff to sell the products. This cost is added to the wholesale cost. You could be able to buy products less expensive at a factory outlet mall, but you aren’t purchasing it wholesale. Another parable is the wholesale clubs.

You might imagine that these clubs sell wholesale groceries or wholesale club clothing, but that’s not so. Here again, they have the same costs as a shop. There are advertising costs, sales staff, building, insurance, and application costs that all need to be added to the costs. Granted that as you are buying in large quantities, you are able to save masses of cash, but you aren’t purchasing wholesale. To buy wholesale mens clothing, wholesale girls clothing, or wholesale dog clothing, you have got to buy in quantity and you want a sellers license.

Merchants that sell at flea markets sell their products at low costs because they’ve a license, buy in large amounts, and have small overhead costs. Entrepreneurs who sell on eBay or other such online auction sites have purchased their products the same way. So next time you see a sign pronouncing wholesale designer clothing, or wholesale fashion clothing, in a retail establishment, do not let them fool you. They’re earning a return on these garments that they purchased at wholesale costs.

Hazel A. Danials is an eBay Powerseller. She is also a mother of two and used to work 12 hours daily till she decided to start her own online business. Find out how you too can create a full time income online, bringing in over $100,000 every month in sales!
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No matter what kind of small business you have, you need read these “small business survival tips” which will help you to succeed.

You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever–you’ve got to know how to keep your business alive during economic recessions. Anytime the cash flow in a business, large or small, starts to tighten up, the money management of that business has to be run as a “tight ship.”

Some of the things you can and should do include protecting yourself from expenditures made on sudden impulse. We’ve all bought merchandise or services we really didn’t need simply because we were in the mood, or perhaps in response to the flamboyancy of the advertising or the persuasiveness of the salesperson. Then we sort of “wake up” a couple of days later and find that we’ve committed hundreds of dollars of business funds for an item or service that’s not essential to the success of our own business, when really pressing items had been waiting for those dollars.

If you are incorporated, you can eliminate these “impulse purchases” by including in your by-laws a clause that states: “All purchasing decisions over (a certain amount) are contingent upon approval by the board of directors.” This will force you to consider any “impulse purchases” of considerable cost, and may even be a reminder in the case of smaller purchases.

If your business is a partnership, you can state, when faced with a buying decision, that all purchases are contingent upon the approval of a third party. In reality, the third party can be your partner, one of your department heads, or even one of your suppliers.

If your business is a sole proprietorship, you don’t have much to worry about really, because as an individual you have three days to think about your purchase, and then to nullify that purchase if you think you don’t really need it or can’t afford it.

While you may think you cannot afford it, be sure that you don’t “short-change” yourself on professional services. This would apply especially during a time of emergency. Anytime you commit yourself and move ahead without completely investigating all the angles, and preparing yourself for all the contingencies that may arise, you’re skating on thin ice. Regardless of the costs involved, it always pays off in the long run to seek out the advice of experienced professionals before embarking on a plan that could ruin you.

Particularly when sales are down, you must be “hard-nosed” with people trying to sell you luxuries for your business. When business is booming, you undoubtedly will allow sales people to show you new models of equipment or a new line of supplies; but when your business is down, skip the entertaining frills and concentrate on the basics. Great care must be taken however, to maintain courtesy and allow these sellers to consider you a friend and call back at another time.

Your company’s books should reflect your way of thinking, and whoever maintains them should generate information according to your policies. Thus, you should hire an outside accountant or accounting firm to figure your return on your investment, as well as the turnover on your accounts receivable and inventory. Such an audit or survey should focus in depth on any or every item within the financial statement that merits special attention. in this way, you’ll probably uncover any potential financial problems before they become readily apparent, and certainly before they could get out of hand.

Many small companies set up advisory boards of outside professional people. These are sometimes known as power Circles, and once in place, the business always benefits, especially in times of short operating capital. Such an advisory board or power circle should include an attorney, a certified public accountant, civic club leaders, owners or managers of businesses similar to yours, and retired executives. Setting up such an advisory board of directors is really quite easy, because most people you ask will be honored to serve.

Once your board is set up, you should meet once a month and present material for review. Each meeting should be a discussion of your business problems and an input from your advisors relative to possible solutions. These members of your board od advisors should offer you advice as well as alternatives, and provide you with objectivity. No formal decisions need to be made either at your board meeting, or as a result of them, but you should be able to gain a great deal from the suggestions you hear.

You will find that most of your customers have the money to pay at least some of what they owe you immediately. To keep them current, and the number of accounts receivable in your files to a minimum, you should call them on the phone and ask for some kind of explanation why they’re falling behind. if you develop such a habit as part of your operating procedure, you’ll find your invoices will magically be drawn to the front of their piles of bills to pay. While maintaining a courteous attitude, don’t hesitant, or too much of a “nice guy” when it comes to collecting money.

Something else that’s a very good business practice, but which few business owners do is to methodically build a credit rating with their local banks. Particularly when you have a good cash flow, you should borrow $100 to $1,000 from your banks every 90 days or so. Simply borrow the money, and place it in an interest bearing account, and then pay it all back at least a month or so before it’s due. By doing this, you will increase the borrowing power of your signature, and strengthen your ability to obtain needed financing on short notice. This is a kind of business leverage that will be of great value to you if or whenever your cash position becomes less favorable.

By all means, join your industry’s local and national trade associations. Most of these organizations have a wealth of information available on everything from details on your competitors to average industry sales figures, new products, services, and trends.

If you are given a membership certificate or wall plaque, you should display these conspicuously on your office wall. Customers like to see such “seals of approval” and feel additional confidence in your business when they see them.

Still another thing often overlooked: If at all possible, you should have your spouse work in the business with you for at least three or four weeks per year. The important thing is that if for any reason you are not available to run the business, your spouse will be familiar with certain people and situations about your business. These people should include your attorney, accountant, any consultants or advisors, creditors and your major suppliers. The long-term advantages of having your spouse work four weeks per year in your business with you will greatly outweigh the short-term inconvenience. Many couples share responsibility and time entirely, which is in most cases even more desirable.

Whenever you can, and as often as you need it, take advantage of whatever free business counseling is available. The Small Business Administration published many excellent booklets, checklist and brochures on quite a large variety of businesses. these publications are available through the U.S.Government printing office. Most local universities, and many private organizations hold seminars at minimal cost, and often without charge. You should also take advantage of the services offered by your bank and local library.

The important thing about running a small business is to know the direction in which you’re heading; to know on a day-to-day basis your progress in that very direction; to be aware of what your competitors are doing and to practice good money management at all times. All this will prepare you to recognize potential problems before they arise.

In order to survive with a small business, regardless of the economic climate, it is essential to surround yourself with smart people, and practice sound business management at all times.

———————————————————
Julia Tang publishes Smart Online Business Tips, a fresh
and informative newsletter dedicated to supporting people
like you! To find out the best online business opportunities,
and to discover hundreds more proven and practical internet
marketing secrets, plus FREE internet marketing products
worth over $200, visit: http://www.best-internet-businesses.com
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When a car breaks down or does not perform up to par, if it makes strange sounds while running or comes away from the scene of an accident with dents and scratches, a responsible owner will perform a thorough check of its parts and systems. If the vehicle is beyond the simplest troubleshooting techniques, it is best that you seek advice from the experts. Visit an auto shop that you trust so professionals can examine your car, identify the problem and fix it.

Commercial auto repairs can be defined as the kind of auto repair services that an auto shop offers. This kind of auto repair helps keep your vehicle in tiptop shape. Experts who provide auto repair services commercially have mastered the automotive sciences’ they know what is best for your car.

When you bring in your vehicle to the auto shop or when you use the services of a mechanic, the first thing that your car will receive is a look-over. Much like a consultation at the doctor’s, a look-over allows the mechanic to examine your vehicle extensively. A good mechanic will ask you some questions regarding your experiences with the car. He will most likely get your opinion on what you think is wrong with it. He will then conduct a series of tests to identify the damaged or malfunctioning parts. When he has completed his evaluation of your car, he will explain what exactly needs to be done. After he gets your approval, he will undertake the necessary repairs.

Of course, there is always a price to pay when you bring your vehicle in for commercial auto repairs. You have to pay a premium to get all the necessary work done, along with the additional charges for the auto parts or auto body parts that need to be replaced. For most owners, it can be well worth their money if their vehicles look and perform better in the end.

Auto Repair provides detailed information on Auto Repair, Auto Glass Repair, Online Auto Repair, Auto Body Repair and more. Auto Repair is affiliated with Discount Auto Parts.

Faulty information costs you money! Which of these

popular business misconceptions do you believe?

Popular Misconception #1:

“We Only Need Our Books Done Once A Year For Tax Purposes.”

Are Your Accounting Records Adequate To Run Your Business?

Although it is important to keep records for tax purposes,

it is not the only reason (or even the primary reason) good

accounting records should be kept. Another frequent reason

clients request financial statement preparation is to obtain

bank financing. Although important, this also is not the

primary purpose of keeping good records for your business.

Good recordkeeping will enable you to extract meaningful

financial information for your business that will help you

to manage it properly. If you can`t access this information,

you will not be able to manage your business properly. Bad

management leads to business failure.

Yes, the primary reason good accounting records should be

kept is to produce periodic (at least on a monthly basis)

financial statements for management information purposes.

Only with this current financial information can you properly

manage your business. This information can alert you to

declining sales, excessive expenses, tax opportunities,

cashflow problems, and many other vital concerns for your

business.

To be of value, this accounting system should be set up

with meaningful account categories and departments. It may

be cost-effective to have an outside accounting service do

the monthly bookkeeping. However, with accounting software

that is readily available, you don`t have to be an expert

bookkeeper to do your own books and extract meaningful

financial information.

If you do your monthly statements yourself, it would still

be prudent to have your accountant or business advisor help

you set up your system and, as well review such information

with you to discuss problems and opportunities.

Popular Misconception #2:

“Writing My Hobby Off As A Business Loss

Saves Me A Lot Of Income Tax!”

Is Your Hobby A Tax Write-Off?

If your business has no reasonable expectation of profit, if it is a

hobby and not really a business, you will ultimately fail in your tax

objective. Since your losses are being incurred for a hobby and not a

true profit generating business, the tax authorities will take the

position that you aren`t entitled to any deductions. This is a double

blow. First, you`re losing money. Second, you`re denied tax deductions.

It is true, however, that if you enjoy what you`re doing, you`ll do

better at it. You`ll be willing to work longer hours and you`ll be

willing to put up with more hardships in order to make your business a

success.

Rather than attempting to have the tax system subsidize your hobby,

why not turn that favorite pasttime into a real, profit generating

business? This is a doubly rewarding. First, you make money at

something you love doing. Secondly, the tax authorities legally have to

allow your reasonable expenses to earn your now substantial business

income.

Prove that you`re running a business by running a business. Prepare and

follow a proper business plan. Keep good accounting records with at

least monthly financial statements to give you the information you need

to manage your business. Above all, make money from what you do.

Popular Misconception #3:

“I Don`t Make Enough Money to Incorporate!”

Will Incorporating Really Benefit You?

Some persons resist the idea of incorporating themselves because

the tax savings may not justify the added costs of incorporation,

annual minutes, and extra tax returns. However, incorporation gives

advantages that go far beyond tax savings.

Insurance may give you some protection against loss. However, you

may suffer business losses and lawsuits that may not be covered. For

extra protection, consider incorporating yourself. The limited

liability of your own corporation alone may justify the additional cost

and complexity.

Corporations may also be used for income-splitting with your family,

as well as estate planning and retirement planning objectives.

Additionally, corporations lend some credibility to smaller businesses

and may enhance your image and prestige in the eyes of clients or

suppliers.

Lower corporate tax rates will generally apply on small business income.

Even in loss years, wages can be paid by the corporation to you so that

you may utilize personal tax credits available. If unincorporated, these

credits might be lost forever. The now larger corporate losses can be

carried forward to future (hopefully more profitable) years.

A full analysis of the advantages and disadvantages of incorporation is

beyond the scope of this report. However, being incorporated may give

you more flexibility and advantages than you originally anticipated.

Certainly, it is not prudent to reject it as an option simply because it

is more complicated and costly. In fact, it may be one of the best

investments you ever made.

Popular Misconception #4:

“I really need an office out.

Being home-based makes me look amateur!”

Is A Home Office REALLY Professional?

Many times small business persons make the mistake of generating

unnecessary overhead in order to impress clients and prospects. Often

this attitude leads to escalating debt and business failure. One such

example is getting an impressive, but expensive, commercial office

space.

Customers aren`t stupid. They can see when such outside space is

necessary or advantageous for them. They can also see when it is a

waste of money and designed to fuel your ego. What matters most to

clients is whether they are getting cost-effective results or not. If

your product or service delivers such excellent value, your customers

will be impressed and come back. In contrast, if one allows his ego to

get in the way of satisfying the customers` needs, they will go

elsewhere.

With the move to telecommuting, downsizing, networked communications,

and home-based businesses, operating from your home office is actually

smart and trendy. Can you think of a more appropriate location for a

consulting firm specializing in home-based businesses? They of all

businesses should set the example in cutting unnecessary expenses and

operating efficiently.

This is not to say that there aren`t any disadvantages to being

home-based. One certainly must be well organized, disciplined, and

willing to follow good time management principles. This alone could

mark you as more professional than other businesses, home-based or not.

Expensive office space is not the answer to reflecting a professional

image. If you are truly concerned about your image, offer quality

service. Make sure that all your corporate communications (telephone,

websites, printed materials, et cetera) reflect the professional nature

of your business.

Popular Misconception #5:

“Since we`re not seeking financing,

we don`t need a business plan.”

Do You REALLY Need a Business Plan?

To obtain financing, many persons will prepare a business plan.

Although entrepreneurs will go to great lengths to get their loan or

capital, these same business persons will not bother to plan ahead very

far or analyse their business. Even if you required no additional

money, preparing a business plan can help you to succeed in your

business.

Running a business without a plan is like going on a trip without a

map,sufficient gas, money, or even a destination. Just as you wouldn`t

go on a vacation without some planning, no business can be successful

without it. Putting that plan in writing helps you to think out a

strategy for successfully operating and growing your business.

Where is your business today? Where will it be tomorrow? What is your

mission statement? What product lines are profitable? Which ones

aren`t? What business do you think you are in? What business do your

clients think you are in? Should you be in a different business? Is

your product or service less attractive to your clients? How are

competition, global commerce, technological and social changes affecting

your company? What is your competitive strength? What are your

weaknesses? Who are your biggest competitors? What are their

weaknesses and strengths? What is your marketing strategy?

What are your projected income and expenses and cashflow for the next

year? How about the next five years? Do you have a capital budget?

What determines whether you buy an asset or not? Do you have an exit

strategy? How will you manage growth? Do you have a financial plan? Do

you have an operations plan? What definite sales and net profit targets

have you set for this year and the next five years? What factors could

interfere with the attaining of these goals? What contingency plans have

you made to deal with such problems?

The purpose of these questions is to get you thinking and planning.

If you fail to plan, you plan to fail. Although your accountant or

business advisor can help you prepare your business plan, only you can

set the appropriate goals and follow through on them. Yes, you

definitely need a business plan, not just for obtaining capital, but as

a roadmap for your business.

Popular Misconception #6:

“I like bartering with clients

because it saves paperwork and taxes.”

Are You Reporting Barter Transactions?

Bartering is an excellent way of doing business. However, contrary to

popular belief, some barter transactions are taxable, both for income

and sales tax purposes.

Legally, you must maintain adequate financial records for your business.

Barter transactions made by your business must be reported to the

appropriate taxation authorities and taxes paid. However, transactions

between friends not engaging in business with each other may not be

taxable.

If you are an auto mechanic and I am an accountant and I swap accounting

services for your car repair services, the transaction in this case is

most likely taxable, even if we are friends. However, your accounting

fees should be deductible as a business expense and so should the

business portion of my car expenses. Note also that sales and similar

taxes may apply on this transaction.

On the other hand, if I trade accounting services for a vacation for my

family, I should really declare the value of such services as income.

The firm supplying the vacation would be able to deduct that value as

accounting fees. Any sales or similar taxes would have to be paid on

such transaction.

Many persons don`t record such transactions. For some, it may be a

matter of wanting to believe that you don`t need to be bothered with the

extra paperwork or taxes. Remember, though, that ignorance of the law

is no excuse. Legally, you must keep proper records and pay all taxes

due.

Popular Misconception #7:

“All My Workers Are Self-Employed, So I Don`t Need

To Bother With Payroll Or Workers` Compensation.”

Do You Need To Pay Payroll Taxes?

To save on payroll taxes and workers` compensation premiums, many

employers arrange their affairs in such a way that those working for

them are self-employed, independent contractors. This is good tax

planning.

On the other hand, some employers take the position that all those

working for them are self-employed, whether they are or not. Although

it is tempting to eliminate payroll taxes and workers` compensation

premiums, care should be taken to do so legally.

Whether those working for you are employed or self-employed is a

question of fact (which can be determined by the Courts). Do you supply

the tools and vehicles? Do you determine the working hours? Do you

have the right to control how the job will be done? Do you pay a

flat-rate or by-the-hour or a salary? Does your worker have other

clients?

By asking several such questions, a pattern will emerge as to whether

your worker is employed or self-employed. If it turns out that your

worker fits all the criteria of an employee, don`t say he`s

self-employed. On audit, you would still be responsible for the payroll

taxes (and penalties and interest as well).

Even if your workers are considered independent contractors by the

Income Tax Department, it is still possible that they will be considered

to be “workers” for purposes of Workers` Compensation legislation.

Thus, it is the responsibility of the employer to determine whether such

coverage is necessary or not. Failure to obtain proper coverage could

subject you to substantial (and unnecessary) costs.

In review, calling someone self-employed, doesn`t necessarily make them

self-employed. If you have a dog, call it a dog. Your position that

your dog is really a cat will not be successful. Likewise, make sure

that your position regarding your workers is legally correct.

Popular Misconception #8:

“My Accountant Charges Too Much.

I Can`t Afford It Anymore.”

Is Your Accountant Worth His Fee?

Many business persons view bookkeeping, accounting, and tax preparation

as necessary evils. In their view, accounting fees are an expense to be

reduced, deferred or even completely eliminated.

A good accountant, however, can give you benefits far in excess of the

fees charged. Well-designed accounting systems will enable you to

extract meaningful financial information for your business that will

help you to manage it properly, avoid business failure, and alert you to

declining sales, excessive expenses, tax opportunities, cashflow

problems, and many other vital concerns for your business.

Your accountant can save you lots of money with the advice you receive

on tax and other business matters. As well, a competent accountant can

be a valuable resource in discussing business problems and opportunities

with you.

Popular Misconception #9:

“Nobody Makes Money On The Internet.”

Can You REALLY Profit From The Internet?

Many people feel that the Internet is all hype. Many others feel that

it is overrated. Still others are of the opinion that it may be good

for some types of business, but not theirs.

Typical comments heard include: “I`ve lost money on the Internet…Major

corporations have lost millions…Do you personally know anyone who has

made money from the Internet?”

However, if you check out the list of recent billionaires, a high

proportion of these are Internet-related, and many of them under

forty years of age. As well as the very rich, you can find many cases

of more modest financial prosperity resulting from Internet commerce.

It is true that many are losing money on the Internet. It is also true

that many don`t know what they`re doing. However, with the proper

assistance, you, too, could profit from the net.

J. Stephen Pope, President of Pope Consulting Inc., http://www.popeconsultinginc.com/ has been helping clients to earn maximum business profits for over twenty-five years.

For valuable Work at Home Small Business Ideas, visit http://www.yenommarketinginc.com/

Sony TVs are built to last and often receive higher consumer reviews than other television leaders including Panasonic televisions and Samsung television. Unfortunately, there are many Sony televisions to choose from and choosing the one that best suits your needs takes a lot of consideration.

When looking at either a plasma TVs or LCD televisions, the first consideration that should be taken into account is television resolution. To be considered HD TVs, all televisions must have a resolution above 720p, although today most high-definition televisions come with at least 1080p. The higher the resolution, the better the television clarity will be, although the higher resolution televisions are often twice as expensive. An added benefit of purchasing a television with higher resolution is that you will be able to enjoy all of the benefits which come with Blu-ray DVD players and the latest video game systems.

When you are shopping for LED TVs or plasma TVs, another consideration which must be taken is contrast ratio. A contrast ratio is the measurement between the lightest light colour and the darkest dark colour. The higher the ratio, the more impressive the television will appear. To be safe, you should select a television with a contrast ratio of at least 10,000:1, although several new LCD TVs manufactured by Sony, have contrast ratios approaching 15,000:1.

The next consideration that needs to be taken is the size of the television. Sony high-definition televisions range widely in size from 20 inches up to 60 inches. While most people instinctively want to purchase the largest television they can afford, purchasing a small television may make more sense. If you have a smaller room, and will be sitting within 12 feet of the screen, you should select a television which is 42 inches or smaller. Also, if you do select a larger screen TV, it is quite important that you select the higher resolution option to ensure clarity.

The last consideration when looking at TVs is connectivity. Most HDTVs come with at least HDMI and S-Video connections, but depending on your needs, more connections may be needed. You should also look for televisions which have a composite connection, component video splits, and, DVI inputs.

Find a range of electrical products including; Sony televisions, LED TVs and Plasma TVs from leading brand names.

Fish Cooking Basics

I must admit that I have met more than a few fishermen that know every trick in the book to catch fish, but after they have caught it, have no idea what to do with it. So if you are still wondering what you should be doing with those fish you caught, I have some help for you. The basic techniques for turning those fish into food are very simple and I have outlined the basic information and cooking methods for you.

10 minutes to the inch

Whether you are grilling, frying, baking, poaching, steaming of broiling your fish, the basic rule is that it will take 8-10 minutes of cooking time for every inch of thickness. The biggest mistake most people make in cooking fish is to over cook it. Now if the fish is frozen, count on 20 minutes per inch.

It starts at the water

Fish can degrade quickly after you catch it. One thing you can do to prevent this is kill the fish as quickly as possible. Smack it in the head with a club, then cut the gills with a knife. This will bleed the fish out quickly and slow down spoilage.

You caught it, you clean it

OK, so you probably know this already, but you need to clean the innards out, using a sharpknife and your thumb or narrow spoon. The longer you leave that stuff in there, the more chance it will have to start messing with the fish’s flavor.

When is it done?

The classical definition is that fish is done when it hits 160° and the juices run clear. Stick a fork into the thickest portion and twist gently. It should be flaky, but please, what ever you do, don’t let it cook into dry nastiness.

NUKING (MICROWAVING) FISH – Fillets, 1″ thick steaks

Yes, this is a valid fish cooking method!Microwaves cook by exciting (heating up) the water in whatever you put in there. Now call me crazy, but fish are just full of moisture. Gee… wonder why? Here are the proper steps for nuking fish. Allow 6 minutes per pound of fish, and remember that no two microwave ovens will be the same so adjust accordingly.

1. Arrange the fish with the thickest parts towards the edge of the plate, and tuck and thin parts under so they don’t get overdone. One layer deep only please.
2. Cover with plastic wrap, but pull one corner back just a little, or punch a little hole in it to vent steam.
3. Don’t blast it! Cook at 70% of full power. Again, we are looking for just flaky.
4. Let the fish rest for three minutes after you nuke it.

PAN FRYING (SAUTÉING) – Fillets less than 1-1/2″ thick, scallops, large shrimp

The old standby by for cooking fish, there are countless variations on how to pay fry fish.The basics are to heat butter or oil over medium heat in a pan big enough to comfortably hold your fish. Then cook on one side till brown then turn over and brown the other side. This shouldn’t take long so don’t over cook them!

What you do with them before you drop them in the pan is what matters the most. To be a purist, you can pat them dry and just lightly season them with salt and pepper. Of course if you want to get fancy, you can always coat them with egg and bread them with flour or bread crumbs.Then we get into seasoning of the breading and things get really interesting. Have fun, experiment.

BROILING – Fillets & Steaks 1/4″ to 1-1/2″ thick, Scallops & Shrimp

Think of broiling as blast cooking your seafood. Put the top rack ~4 inches below the broiling element and pre-heat that puppy. One thing to remember is that broiling can suck the moisture right out of fish, so you have to make sure it doesn’t dry out and get nasty. Fish like Salmon, Tuna and Swordfish have enough oil already to keep them moist, but think about marinating other types of fish.

Drop your fish on the broiling pan, season it lightly and get it under the broiler. Keep a watchful eye on it though. Broilers will take food from done to crispy in the blink of an eye.

STEAMING SEAFOOD – Fillets, Steaks, Whole Fish and Shellfish

Steaming is about as easy and healthy as it gets. No added oil is needed, just a little salt and pepper. If you like, you can steam your veggies right along with your fish! Just remember the 10 minutes to an inch rule and go for it.

BAKING SEAFOOD – Fish Fillets, Steaks, Shellfish & Whole Fish

Baking is the tame version of broiling. Set your oven for 450° and away you go! As for the fish, arrange them one layer deep in a lightly oiled pan, tucking any thin parts under so they don’t burn. Variations include breading, coating with oil/butter, and topping with fruit and/or veggies.

POACHING (NOT BOILING) SEAFOOD – Whole fish, Steaks, Fillets, Shrimp, Scallops

Basic poaching technique is to cook the seafood in a broad, shallow pan filled with enough hot, but not boiling liquid to completely cover it. Any liquid will do, from plain water to concoctions of water, wine, herbs and stock. The liquid should be brought to a boil then turned down till you see movement, but no bubbles breaking on the surface. Carefully place your food in the water and cook the required time. Another very healthy way to cook your seafood!

STIR-FRYING – Chunks and strips of firm fish, Shrimp, Scallops, Squid

Stir frying is broiling from the bottom effectively. This is because to correctly stir fry, even cooking, make sure that your pieces of food are fairly uniform. Here is the basic stir frying technique.

1. Heat the wok over high heat with oil till the oil starts to smoke. Add your vegetables if any and stir constantly. Cook until they are just a little tender and then set aside.
2. Add oil if needed and reheat the pan. Cook the seafood, stirring constantly so it doesn’t stick. Cook until it is browned slightly and opaque in the center.
3. Add the veggies back in along with some sauce and any other seasonings you like. And you are done!

GOOD OLD GRILLING – What can’t you grill?

Whole encyclopedias could, and probably have been written about grilling. It must tap into some primal spot in our soul to be outside, cooking or burning a piece of meat over some hot coals. Here are the main points to remember.

• Keep your grill clean! Dirt grills cook unevenly and dirty grates are more likely to have food stick to them.
• Oil your grill grates! It will help keep the food from bonding to them.
• Grilling can dry food out like broiling does, so use fatty fish, and consider using a marinade or oiling and seasoning your fish before grilling.
• For fish that is small, or might fall apart, use aluminum foil on the grill.
• Once you put the food down on the grates, don’t mess with it! As my cooking hero Alton Brown says ‘Just walk away!’ Granted, not for long but don’t fiddle with it till it is time to turn it over.

So there you have the basics of cooking fish. Best of luck in your cooking adventures! Just remember to let your creativity flow and don’t be afraid of trying new things!

Cliff is a long time fisherman and cook hails from the remote lands in Northern Idaho, but has now moved to the big city. He is also the founder of the web based fishing show ‘Fishing with Cliff’ that can be found at http://www.FishingWithCliff.com where you can watch on demand episodes of his show, and get more great cooking ideas!

Childrens furniture is something that can be a fun purchase or a stressful purchase. There are several things to consider before you make the final selection. Examples are durability, budget, space, décor, age and preference. Durability is one of those things that you can’t afford to skimp on. Not only do you want furniture that is going to last a while, but you also want to make sure that the furniture is safe.

When looking at childrens furniture it is ideal to always have a budget in mind. Only you know what you can afford. Even if you are low on funds, that doesn’t mean that you can’t find quality childrens furniture. Comparison shopping locally or online will reveal a wide range of options regardless of the price range you are aiming for.

Then you need to factor just how much space you have. Are you looking for only a bed or a complete bedroom set? Childrens furniture, just like any other type of furniture, can be very deceiving in terms of size, whether on the store room floor or online pictures. Be sure you realize how much space you have available and continue to watch out for measurements while you’re shopping for childrens furniture.

For décor, once again you have tons of options. If you are shopping for a girls room you can always go for the traditional pink, yellow and purple furnishings. Character designs such as Barbie and Disney characters are always a big hit in girls room décor. Or you can also decorate with flowers or furry animals.

And while speaking of décor, a pre-teen may not appreciate a Barbie styled room, while a 5 year old would love it. Keep the age in consideration, not only because of the décor, but also for the furniture’s functionality. Is the child young enough for a toddler bed or bunk bed? The age is going to be a huge deciding factor of what type of children’s furniture you purchase.

Finally, preference. If your child is old enough, they may have their own preference in style. Maybe they prefer modern or shabby chic bedroom furniture. While you as the parent have the final word in what bedroom furniture will be purchased, it’s also a good idea to let the child have input in what type of style they prefer.

Tim Orick enjoys the outdoors and wants everyone to experience the same. From an early age he has been fascinated with solar energy, wind power and hydro power. Recycling, water conservation and environmental awareness has recently gained attention on a global scale and if we all do our part, there are enough resources for many generations. I invite you to visit http://www.bestchildrensfurniture.com for additional tips when buying children’s furniture and kids tables

Are you taking it up to the next level – are you moving beyond house bowling balls in favor of your own, custom bowling ball? Well, before you go out and make the all-important choice as to which bowling ball you should get, you need to consider a few things:

· It is best to have at least two bowling balls – one for oily lanes and one for dry lanes. And you want a strike ball — one with a lot of hook potential and power — and a spare ball, a ball that will roll straight and true.

· Make sure you pick out the right weight – bowling balls range from 6 pounds to 16 pounds. When you have a bowling ball that fits your hand, you can actually use a heavier ball than whatever house bowling ball you were used to using.

· Make sure that you get a bowling ball that fits – get the finger holes custom drilled to fit your hand.

· In general, the more expensive the ball, the better the ball! Of course, that being said, this is genearlly just in terms of price ranges. For instance, a ball that falls in the $100-200 price range most likely will not be as good as a ball that is in the $200+ range. Of course, within those ranges, some bowling balls are definitely better deals than others! And you want to be sure that you are not paying extra money for something that you do not care about (like a glow in the dark ball, for instance).

· Before up and buying your first bowling balls, make sure that you spend the time to carefully decide what material you want your bowling balls made out of.

While bowling balls have been made out of rubber and even wood in the past, today’s bowling balls are made from different materials:

· Plastic bowling balls – this is generally the most inexpensive type of bowling ball, and it is actually usually made out of polyester. If you are used to using house balls, then you are used to using plastic balls. They are very durable. They also skid more (making them harder to control) and are less likely to hook – they are good for dry lane conditions.

· Urethane bowling balls – these balls have softer coverstocks that give the balls more hook potential. These bowling balls can hook more because they have a higher friction surface than your basic polyester balls. To increase or decrease the amount of hook potential, you can sand or buff the ball.

· Reactive resin bowling balls – these are a relatively new type of bowling ball. Only in the 1990s did bowling ball manufacturers started to add resin particles to the urethane coverstocks. What did this resin do? Well, resin is sticky/tacky, and therefore increases the ball’s grip on the lane. It made the balls have even more hook potential. Reactive resin bowling balls skid on oil (giving them great speed) and hook strongly on dry boards. Experienced players can make reactive resin bowling balls work for them with many different lane conditions.

· Particle bowling balls – this type of bowling ball is perfect for anyone (especially experienced bowlers) who want great power potential in their balls. These bowling balls have textured particles like glass and ceramics to resin enhanced balls. This texture give the ball a whole lot of grip in oil, a controllable hook style, and a whole lot of power. Particle bowling balls generally have the greatest hook potential of any balls. Many professional bowlers use particle bowling balls – they like how controllable they are in terms of hook and spin.

Anne Clarke writes numerous articles for websites on gardening, parenting, fashion, and sports. Her background includes teaching and gardening. For more of her articles on bowling, please visit Bowling Balls and More.

PHP is a general purpose scripting language that is well suited for server-side web development. It was created by Rasmus Lerdorf in 1995 and has been developing ever since. PHP originally stood for “Personal Home Page”. He used the sets of Perl scripts he called PHP to maintain his resume and keep track of how much traffic his page was getting. He wrote these as “C programming language common Gateway Interface” which allowed the ability to work with web forms and databases. It also enabled users to start developing dynamic web application. He revealed and released PHP/FI or “Personal Home Page/Forms Interpreter Version 1.0″ in June 8th 1995 to locate bugs and code improvement faster. This release had the functionality that PHP has today. The syntax was similar to Perl but more limiting and simpler.

PHP 2.0

A development team began to form. They spent months working and beta testing and released PHP/FI 2 in November 1997. Short after, the alphas of PHP 3 were released.

PHP 3.0

PHP 3.0 syntax to closely resemble of today’s PHP, created by Andi Gutmans and Zeev Suraski in 1997. After finding out that PHP 2.0 was way underpowered for eCommerce application. Andi, Rasmus and Zeev decided to work together and announced PHP 3 as the successor of PHP/FI 2.0 and development of it was stopped soon after. The strength of PHP 3 was strong extensibility features. It also provided end users a solid infrastructure for lots of different databases, protocols and API. Another feature was the introduction of object-oriented syntax support. Approximately 10% of web servers on the internet had PHP 3 installed by the end of 1998. PHP 3 was released in June of 1998.

PHP 4.0

By winter of 1998, Andi and Zeev started working on rewriting the PHP’s core. They goals were to improve the performance of complex application and modularity of PHP’s code base. This new engine called “Zend Engine”, met those goals and was announced in middle of 1999. PHP 4 was based on this engine. Additional features were added and were officially released in May 2000. PHP 4.0 included features such as support for many more Web servers, HTTP sessions, output buffering, more secure ways of handling user input and several new language constructs.

PHP 5.0

Today, PHP is being used by developers all over the world and installed on 20% of domains on the internet. The latest release PHP 5 was released in July 2004 and is driven by the Zend Engine 2.0 with new object model and tons of new features.

If your wanting to start learning PHP programming, come check us out at www.phpprogrammingforbeginners.com.

There are quite a number of team sports that many youth can enjoy. These sports will help them in coming together and having some interesting and fun times. Through these sports activities the youth also be in a position to find and develop their talents. Many parents have shown appreciation to the coaches by providing them with gifts and personalized coaches gifts for helping their children develop.

One of the reasons why this is important is that the youth will be able to socialize. While engaging in these team sports, they will meet new people and make friends. They will also learn how to work together because the games come with various rules and regulations that should be followed in order for them to achieve the intended goal. Apart from this, they will also be able to develop their physical attributes. The activities in these sports will allow them to exercise their bodies and they will end up with healthier bodies and minds.

Since the games will take most of their leisure time, the youth will not be exposed to the risk of taking part in other illegal and dangerous activities such as drug abuse and robbery. With this, they will be focused to achieve better things in life and they may inspire other young people.

The youth will also learn how to relate with other people, for example, they will learn to listen to the instructions from the coaches in order to be successful in what they are doing. When they are successful or have become victors, they can show appreciation to their coaches by buying for them coaches gifts. These gifts are available in variety of designs and types and the young players can also set to purchase personalized gifts as per the personality of their coaches.

Coaches gifts and personalized coaches gift are available in a number of stores and in variety of colors. The players can surprise their coaches with Personalized Coaches Gifts or a general Coaches Gift for them to enjoy each game.

Online display advertising provides a targeted and direct response approach that help to effectively target segment specific audiences and increase brand awareness. According to IAB Internet Advertising Revenue Report, the total Internet advertising revenue for 2009 was $22.7 billion. While online display advertising accounted for 35% or $ 8.0 billion of the total Internet advertising revenue for 2009. The automotive advertisers accounted for 11% or $2.5 billion of total Internet Advertising expenses in 2009. Thus, online display advertising that includes display banner ads, rich media, digital video, and sponsorship links can be effectively used by automotive dealers to target customers based on website context, geographic location, specific demographic information, and user behavior.

Advertisement Is Based On:

Advertisements based on demographic information, website context, and geographic location can help narrow down and pin point specific customer segment.

Website Context

Contextually relevant advertisements can help automotive dealers to better target the potential customers as they are willingly showing interest by viewing specific themed areas. Automotive dealers can effectively target those customers searching for new cars, pre-owned cars etc on Internet by positioning advertisement based on website context. Also, the website viewers are likely to respond positively or pay more attention to such theme related advertisements.

Buyer Geographic Location

Display advertisements based on user location allows automotive dealers to effectively target potential customers in local area, geographic region, or in any specific city. Delivering customized advertisements with proper relevance within a specific region or city generates interest, engages, and attracts potential customers.

Buyer Demographic Information

Display advertisements based on specific demographic information like industry, profession, age group, household income, gender etc can help automotive dealers effectively reach to a specific customer segment. Demographic advertisements informing about various offers, coupons etc given by automotive dealer can appeal to a variety of market segment. Display advertisements based on specific demographic information can help grab attention of key audiences and turn them into potential customers.

Advantages:

Online display advertising allows automotive dealers to reach a wider segment of customers in a limited advertising budget.

Increases Brand Awareness

Effectively employing online display advertising helps to create awareness about the automotive dealer that results in building a brand image in the long run. Positioning creative and relevant advertisements to specific segment help to effectively target potential customers, increase automotive dealer exposure, and increase online traffic leading to higher conversion rate. However, even if the customer does not click on ads, it increases brand awareness about dealer. As display advertising ensures that potential customers get to know about the services and inventory offered by automotive dealers, the next time these customers think of making a purchase, they can prefer and trust these dealers whom they can recall.

Effectively Target Customers

One of the key benefits of online display advertisements is that automotive dealers can effectively target potential customers within their advertisement budget. Display advertisements provide a better coverage and effective targeting of potential customers as they can be based on website context, geographic location of buyer, variety of demographic information, and user behavioral information.

Increases Online Traffic

Effectively positioning relevant and engaging display advertisements to a specific segment of audiences can help drive qualified traffic to the automotive dealer website. Display advertisements in the form of banner ads, pop up ads, and contextual ads catch the attention of potential customers and increase the website traffic. Also, display advertisement increases the brand awareness that generates more traffic to the dealer website and increases the chances of customer making a purchase.

Provides Good ROI

Apart from targeting specific segment of customers, online display advertising increases online traffic and increases the chances of sale thereby provides a good Returns On Investment (ROI). Also, display advertisement effectively targets desired customer segment thereby reducing the ad spend wasted due to unwanted and ineffective impressions thus maximizing the ROI. Display advertisement facilitates tracking of display advertisement campaign by automotive dealers through metrics like clicks and conversions, impressions to better calculate the ROI.

Online display advertisements can have an impact on purchasing decision made by automotive Internet users as they provide better consumer engagement. Thus, display advertisements can be effectively used by automotive dealers to increase their brand awareness, online website traffic, website interaction time, and maximize ROI. Moreover, display advertisements also encourage users to conduct search on Internet that increases the website traffic.

Search Optics, Inc. was founded in 1998 in San Diego, California, as a pioneer in providing online strategy, E-commerce development, and automotive internet marketing services with a core competency in the retail automotive industry. Approaching a decade of service, Search Optics, Inc. has grown into a leader in providing online interactive automotive marketing solutions for retail automobile dealerships.